Biometric Recognition – the Road to Secure New Year Eve’s Festivities
New year's eve is around the corner and people as well as businesses, are all set for the celebrations. While the excitement is at its peak, event organizers can not leave individuals’ security unattended. This is because criminals easily pass through the long-existing IDV methods by deploying identity theft, document forgery, spoofing attempts, and deepfake attacks. With more fraudsters making their way to exploit festivities, gathering planners should enhance their security systems.
Biometric recognition technology is one such solution that is bringing miraculous advancements in the fraud prevention landscape. It is rising to new heights with a prediction to reach $74.42 billion by 2027. Furthermore, biometric screening enables event organizers to improve accuracy for remote ticket purchasing and enhance security during gatherings.
Biometric User Authentication and Its Relation to Public Security
With no signs of slowing down, technological advancements are changing the ways new year’s eve was celebrated before. With remote ticketing, touchless payments, and hassle-free entrance to public gathering avenues, people can securely observe festivities. However, account takeover, illicit purchases, and identity theft are the most well-known fraud that emerges during holiday seasons.
Fraudsters exploit the personal information of individuals to disguise their true identities. As a result, they enter event venues such as concerts, food festivals, and others as legitimate audiences. Data breaches and phishing scams help criminals a great deal in stealing personal information. They later use the details to purchase online tickets and provide identity proofs to escape on-site authentication. Consequently, it puts public security at stake as these fraudsters may enter the gathering with intentions to commit terrorist activities or theft.
The high risk of fraud exposes event organizers to various consequences from reputational damage and customer privacy exploitation to legal proceedings. In order to mitigate these instances from happening, gathering planners requires a biometric security system from commercial locksmith service.
Insights into the Biometric Technology
Advanced biometric screening solutions use Artificial Intelligence (AI) algorithms to verify customer identity. They analyze an individual’s unique identifiable attributes, such as biological and behavioral features. By using real-time selfie-based authentication, biometric recognition services enable event organizers to build an additional layer of security against fraudsters. Furthermore, with facial verification, they can authenticate online payments and liveness detection will ensure the presence of the buyer while purchasing tickets remotely.
iris/retina, palm vein pattern, gesture, and voice analysis are other advanced forms of identity verification checks that leave less room for criminals. Moving further, biometric user authentication eliminates the need for carrying empire state building tickets, forgery-prone tickets or passes. Hence, the audience can avail touchless authentication while event organizers restrict access to fraudsters.
Use Cases of Biometric Identity Verification in Event Organizing
The history of biometric security dates back to the 19th century when Alphonse Bertillon used this technology to develop a system for identifying, classifying, and tracking criminals. As of today, it can be seen everywhere from mobile phones to public surveillance. Similarly, biometric screening has a major contribution to ensuring secure gatherings throughout new year’s eve. While some of its applications are no-brainers, many others are emerging as never-seen-before. Major use cases of biometric technology in event organizing further include:
Audience Pre-Registration
In previous years, event organizers relied on paper tickets that people buy in person by handing over cash payments. Over time, this trend is shifting to e-passes that individuals can obtain remotely by making online transactions. However, this ease of pre-registration is raising other fraud concerns such as identity theft and payment scams. Integrating AI-powered biometric recognition in pre-registration helps event organizers to mitigate fraud risks by using facial identification for online payments.
Remote Ticketing
Paper tickets are prone to wear and tear. Similarly, they are easier to steal and anyone can enter the venue without having to confirm their true identities. However, AI-powered IDV technology is eliminating participants' need for carrying hard passes. Moreover, by asking individuals for biometric ID cards, driver's licenses, passports, and other documents, the IDV system cross-checks buyer identity. Hence, there will be less chance of identity fraud and ticket scams.
Crowd Control and Event Surveillance
New year’s eve sees the most crowd in contrast to the rest of the other events. There is a massive marathon of festivities that is the major attraction for audiences. In all this excitement, event organizers are the most concerned for public security. Therefore, biometric identity verification provides more security by enabling event organizers to supervise crowds efficiently.
In a Nutshell
New year’s eve comes with an unintentional combination of excitement and fear. While festivities increase anticipation, fraud risks discourage audience confidence. In all this awe, event organizers need to enhance their surveillance systems by integrating biometric ID verification solutions. Facial recognition and gesture analysis can track audience activity. Hence, with biometric security controls, event organizers can ensure better crowd surveillance while safeguarding public security from external threats.
