Top 6 Tools for Sales Automation and Intelligence to Grow Revenue
Global businesses face intense competition in all areas, including sales, in a world that is becoming more and more digitized. Businesses need to find strategies to increase their sales efficiency and gain more clients since conventional sales prospecting is becoming irrelevant.
Modern, quick-moving sales teams should be paired with an effective tool at work. Having a sales intelligence tool that will enable them to close deals more effectively is one of the strategies for enhancing their effectiveness.
Although most tools provide all-inclusive solutions, some of the best sales intelligence tools on the market are experts in a specific task. This simplifies the process for businesses to adapt in accordance with their objectives and measurements.
Finding the ideal balance where humans and machines can work together and complement one another is key to successful sales automation. It involves creating a tech stack that is appropriate for your procedures and demands and that your human sales representatives will really employ. It also ensures successful project management with fruitful results.
An automated tool for sales: What is it?
Are you aware that the majority of duties a sales representative performs are routine and consume a sizable amount of their time? The fact is that managing everything manually becomes simply too difficult. For this reason, you should think about using sales automation.
Sales automation is the process of using software, AI, and digital tools to speed up tedious, time-consuming sales operations. It enables the sales team to concentrate more on crucial duties like establishing connections and managing leads.
Most of the best sales teams, automate:
Activities that are related to administration, such as maintaining your customer relationship
Recording sales information and client remarks
Lead prioritization
Proposals and reports creation
Identifying what steps to take regarding accounts
How can sales automation help your business?
Using sales automation software eliminates the underlying administrative procedures, relieving sales representatives to devote more time to fostering leads and engaging clients. Some ways sales automation can help your business are as follows:
It improves the sales team's effectiveness, performance, and production.
It enhances accuracy while quickening the sales process
Reduces response time and raises customer satisfaction
It improves data uniformity
It helps you recognize potential clients
Utilizing sales automation software allows you to gather enough customer data
The reporting process is made simpler and more effective
Gets you better results for integrated digital marketing efforts
List of top 6 tools for sales automation and intelligence to grow revenue
Maintaining connections, talking with clients, making notes, documenting data, and updating! Feels a lot like your life? It takes a lot of effort to be a salesperson. Your regular tasks start to include endless meetings, calls, emails, and texts. The work gets more difficult as your list of potential clients and customers expands.
All of these manual and repetitive processes may be streamlined with the use of sales automation tools, freeing up your sales team's time to focus more on closing deals and increasing sales engagement.
1. WorkRamp
Workramp is a tool for learning that serves as a sales enablement resource for go-to-market teams, employee development, and customer and partner development. Onboard and educate customers and partners while providing sales, customer support, and support staff with specialized learning paths and certification courses. It can act as educational platform as well. Even creating a second source of income is possible with the completely customizable academy.
Key characteristics
To construct learning resources with lots of media, simply drag and drop content elements
Sales representative onboarding boot camp
Real-time coaching and online role-playing
Certifications for demos and pitches
A two-way video conversation
Connects to well-known applications like Zendesk and Salesforce
Management of online events and attendance monitoring
Integrations with calendars and editable meeting templates for calendars
Training classes and self-service resource library
Analytics, visualizations, and ready-to-use reports based on data to monitor
2. LeadIQ
You can always use LeadIQ as a prospecting tool. Offering verified emails, contact details, and real-time refinement, it streamlines prospecting processes with one-click lead collection and sequence to help you do integrated digital marketing, connect with prospects, and grow sales.
There is a lot of room for automation during the prospecting phase of the sales process without eliminating the human factor. With the help of databases and internet resources like websites, LinkedIn Sales Navigator, Mail, and more, prospective tools make it possible for outbound sales to be more effective and profitable. Consequently, you can be sure that your teams are constantly using reliable information.
Key characteristics
Contacts are automatically routed in the right order
Updates of job changes inform you when prospects switch jobs or companies
Research and find target accounts using tools like LinkedIn sales navigator and other websites
Email deliverability screening and approved email formatting
Links with well-known sales and marketing programs like HubSpot, Salesforce, and many others
3. MyOperator
For sales teams looking to enhance customer connection and boost efficiency by making client management simpler, MyOperator is an automated call management tool that provides cloud telephony services including IVR.
The cloud-based call management system provides versatile features that can be adjusted to suit the demands of all sorts of organizations and business sizes. MyOperator is a no-code, zero-deployment SAAS platform that supports sales and customer care teams in accelerating enterprise communication and client interaction. With the integration of the MyOperator dialer app, you can give your agent the ability to start calls while on the move.
Key characteristics
Call center metrics, call tracking, and call recording
IVR database
Call directing
Alerts of incoming calls and IVR customized greet note
Callback and call queue.
Text messages
Voicemail message.
Place various departments and agents behind a single virtual phone number
Integrates with help desks, CRMs, and other well-known sales applications
4. Dialpad
Phone applications or tools can find and dial phone numbers for you wherever you are, whenever you want, on any device, saving you a significant amount of time. For this reason, many prefer Dialpad's AI-assisted messaging, sales, and video conference software. In order to assist sales people better, it also provides real-time notifications, post-call analysis, discussion monitoring, and recordings. All these aspects together improve your customer service management.
Key characteristics
Dialer that works on any phone, plus text, chats, and video calls
AI-driven in-call training, handling of issues, and suggestions in real-time
Analytics are sent to your email after a call that assist in business growth & profitability
Centralized archiving of all team calls, messages, and video conferences with clients
Routing incoming calls to the best-qualified salesman
CRM integration for call tracking, transcriptions, and highlights
5. Gong
Conversation intelligence systems powered by AI capture and analyze calls to deliver actionable information that can assist underperforming sellers, increase the efficiency of your teams, and onboard new hires. Sales Automation tools like Gong evaluate elements such as agent’s talking time, regardless of whether they go off into a narrative, and how distinct the salesperson compares with the rest of the sales team. That help you evaluate that where your business needs to level up in terms of customer service.
Key characteristics
Methods for gathering feedback, including scorecards, training, leaderboards, reminders, and real-time updates
Resources for mentoring and understanding
Call transcription, insights, labeling, and call recording
Customer evaluation
Speech-to-text
Video record
Integrates to widely used sales tools
6. Enthu.AI
Speech analytics and call monitoring/quality software like Enthu.AI help you identify top coaching opportunities for your sales agents. The software is configurable to the needs of a sales team and the types of conversations they make with their customers.
The quality insights generated by the tool are funneled back into agent training and coaching programs, making mediocre sales people Rockstars.
Key characteristics
Speech to text, call summaries, top moments/ideas talked missed
Auto surface agent improvement opportunities
Evaluate sales conversations without listening to every single minute
Auto and manual scorecards, agent key metrics, performance over time
Integrates with top telephonies/dialers
Integrates with widely used CRMs
Final words
Determine what your business requires and which automation features would be most advantageous. Then, start with a demo and observe how it works. Whatever strategy you choose, keep in mind that the purpose of sales automation technologies is to enable your human sales representatives to be more human by giving them more time to focus on their strongest suit i.e. interacting with customers and closing deals.