Top 6 Tools for Sales Automation and Intelligence to Grow Revenue

Global businesses face intense competition in all areas, including sales, in a world that is becoming more and more digitized. Businesses need to find strategies to increase their sales efficiency and gain more clients since conventional sales prospecting is becoming irrelevant.

Modern, quick-moving sales teams should be paired with an effective tool at work. Having a sales intelligence tool that will enable them to close deals more effectively is one of the strategies for enhancing their effectiveness.

Although most tools provide all-inclusive solutions, some of the best sales intelligence tools on the market are experts in a specific task. This simplifies the process for businesses to adapt in accordance with their objectives and measurements.

Finding the ideal balance where humans and machines can work together and complement one another is key to successful sales automation. It involves creating a tech stack that is appropriate for your procedures and demands and that your human sales representatives will really employ. It also ensures successful project management with fruitful results

An automated tool for sales: What is it?

Are you aware that the majority of duties a sales representative performs are routine and consume a sizable amount of their time? The fact is that managing everything manually becomes simply too difficult. For this reason, you should think about using sales automation.

Sales automation is the process of using software, AI, and digital tools to speed up tedious, time-consuming sales operations. It enables the sales team to concentrate more on crucial duties like establishing connections and managing leads.

Most of the best sales teams, automate:

  • Activities that are related to administration, such as maintaining your customer relationship

  • CRM software platform

  • Recording sales information and client remarks

  • Lead prioritization

  • Proposals and reports creation

  • Identifying what steps to take regarding accounts

How can sales automation help your business?

Using sales automation software eliminates the underlying administrative procedures, relieving sales representatives to devote more time to fostering leads and engaging clients. Some ways sales automation can help your business are as follows:

  • It improves the sales team's effectiveness, performance, and production.

  • It enhances accuracy while quickening the sales process

  • Reduces response time and raises customer satisfaction

  • It improves data uniformity

  • It helps you recognize potential clients

  • Utilizing sales automation software allows you to gather enough customer data

  • The reporting process is made simpler and more effective

  • Gets you better results for integrated digital marketing efforts

List of top 6 tools for sales automation and intelligence to grow revenue

Maintaining connections, talking with clients, making notes, documenting data, and updating! Feels a lot like your life? It takes a lot of effort to be a salesperson. Your regular tasks start to include endless meetings, calls, emails, and texts. The work gets more difficult as your list of potential clients and customers expands.

All of these manual and repetitive processes may be streamlined with the use of sales automation tools, freeing up your sales team's time to focus more on closing deals and increasing sales engagement

1. WorkRamp

Workramp is a tool for learning that serves as a sales enablement resource for go-to-market teams, employee development, and customer and partner development. Onboard and educate customers and partners while providing sales, customer support, and support staff with specialized learning paths and certification courses. It can act as educational platform as well. Even creating a second source of income is possible with the completely customizable academy.

Key characteristics

  • To construct learning resources with lots of media, simply drag and drop content elements

  • Sales representative onboarding boot camp

  • Real-time coaching and online role-playing

  • Certifications for demos and pitches

  • A two-way video conversation

  • Connects to well-known applications like Zendesk and Salesforce

  • Management of online events and attendance monitoring

  • Integrations with calendars and editable meeting templates for calendars

  • Training classes and self-service resource library

  • Analytics, visualizations, and ready-to-use reports based on data to monitor

2. LeadIQ

You can always use LeadIQ as a prospecting tool. Offering verified emails, contact details, and real-time refinement, it streamlines prospecting processes with one-click lead collection and sequence to help you do integrated digital marketing, connect with prospects, and grow sales.

There is a lot of room for automation during the prospecting phase of the sales process without eliminating the human factor. With the help of databases and internet resources like websites, LinkedIn Sales Navigator, Mail, and more, prospective tools make it possible for outbound sales to be more effective and profitable. Consequently, you can be sure that your teams are constantly using reliable information.

Key characteristics

  • Contacts are automatically routed in the right order

  • Updates of job changes inform you when prospects switch jobs or companies

  • Research and find target accounts using tools like LinkedIn sales navigator and other websites

  • Email deliverability screening and approved email formatting

  • Links with well-known sales and marketing programs like HubSpot, Salesforce, and many others

3. MyOperator

For sales teams looking to enhance customer connection and boost efficiency by making client management simpler, MyOperator is an automated call management tool that provides cloud telephony services including IVR

The cloud-based call management system provides versatile features that can be adjusted to suit the demands of all sorts of organizations and business sizes. MyOperator is a no-code, zero-deployment SAAS platform that supports sales and customer care teams in accelerating enterprise communication and client interaction. With the integration of the MyOperator dialer app, you can give your agent the ability to start calls while on the move.

Key characteristics

  • Call center metrics, call tracking, and call recording

  • IVR database

  • Call directing

  • Alerts of incoming calls and IVR customized greet note

  • Callback and call queue.

  • Text messages

  • Voicemail message.

  • Place various departments and agents behind a single virtual phone number

  • Integrates with help desks, CRMs, and other well-known sales applications

4. Dialpad

Phone applications or tools can find and dial phone numbers for you wherever you are, whenever you want, on any device, saving you a significant amount of time. For this reason, many prefer Dialpad's AI-assisted messaging, sales, and video conference software. In order to assist sales people better, it also provides real-time notifications, post-call analysis, discussion monitoring, and recordings. All these aspects together improve your customer service management

Key characteristics

  • Dialer that works on any phone, plus text, chats, and video calls

  • AI-driven in-call training, handling of issues, and suggestions in real-time

  • Analytics are sent to your email after a call that assist in business growth & profitability

  • Centralized archiving of all team calls, messages, and video conferences with clients

  • Routing incoming calls to the best-qualified salesman

  • CRM integration for call tracking, transcriptions, and highlights

5. Gong

Conversation intelligence systems powered by AI capture and analyze calls to deliver actionable information that can assist underperforming sellers, increase the efficiency of your teams, and onboard new hires. Sales Automation tools like Gong evaluate elements such as agent’s talking time, regardless of whether they go off into a narrative, and how distinct the salesperson compares with the rest of the sales team. That help you evaluate that where your business needs to level up in terms of customer service

Key characteristics

  • Methods for gathering feedback, including scorecards, training, leaderboards, reminders, and real-time updates

  • Resources for mentoring and understanding

  • Call transcription, insights, labeling, and call recording

  • Customer evaluation

  • Speech-to-text

  • Video record

  • Integrates to widely used sales tools

6. Enthu.AI

Speech analytics and call monitoring/quality software like Enthu.AI help you identify top coaching opportunities for your sales agents. The software is configurable to the needs of a sales team and the types of conversations they make with their customers.

The quality insights generated by the tool are funneled back into agent training and coaching programs, making mediocre sales people Rockstars.

Key characteristics

  • Speech to text, call summaries, top moments/ideas talked missed

  • Auto surface agent improvement opportunities

  • Evaluate sales conversations without listening to every single minute

  • Auto and manual scorecards, agent key metrics, performance over time

  • Integrates with top telephonies/dialers

  • Integrates with widely used CRMs

Final words

Determine what your business requires and which automation features would be most advantageous. Then, start with a demo and observe how it works. Whatever strategy you choose, keep in mind that the purpose of sales automation technologies is to enable your human sales representatives to be more human by giving them more time to focus on their strongest suit i.e. interacting with customers and closing deals.


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